One unique tool we’ve recently spent quality time with is data build tool (dbt), which automates the testing and deployment of the data transformation process. Learn about dbt and why you might need it.
The Data Supply Chain for Marketers is the second in the series of our Marketing Data & Analytics Guide for data-driven marketing leaders. In this series we cover major terms, acronyms, and technologies you might encounter as you seek to take control of your data, improve your analytics, and get more value from your MarTech investments.
As a marketer, you understand the power of data. You know that using data to inform your marketing campaigns delivers a deeper understanding of your customers, highly personalized content, and…
The widespread adoption of the value-based care model is encouraging more healthcare organizations to revisit the management of their data. Increased emphasis on the quality of service, elevating care outcomes…
Analyzing raw data without a singular, standardized format is as fruitful as trying to understand all 193 UN delegates shouting in their native tongues. Something important is being said, but…
This blog was originally published in January 2019. For more up-to-date tips to save you money on your Snowflake deployment, check out this video or contact us to learn more…
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